The B2B PPC Agency With Proven Track Record

For B2B companies looking to drive sales pipelines and revenue we produce conversions on goals.

Trusted by 40+ leading B2B companies

Siemens client

Deep expertise matters​

We choose to focus on one thing and do it well

Programmatic & ABM

Target accounts globally, reach key stakeholders, and execute engaging, highly personalized campaigns through third-party data sets from the best B2B platforms

Google Ads / Bing Ads

We have grown software and technology companies with search advertising. We are former Head of Marketing focused on Maximizing the ROI of your PPC campaigns

LinkedIn Ads

LinkedIn Ads need to be delivered by B2B marketers with a deep understanding of B2B buyer journeys & buyer intent. We focus on ROI: MQL, pipeline and revenue are the goal

What kind of results have our clients seen?

Cybersecurity Company increase of customers by 284% with PPC

This company leader in in IT and OT critical infrastructure cybersecurity solutions had been running PPC campaigns for years, but most leads were of low quality. They had just about given up on running Google ads campaigns when they first approached us.

How we execute high performing
B2B PPC campaigns

Analyzing your ideal client
The first step is learning about your business, ideal clients, and goals. From there, we'll set up a strategy based on years of experience and our B2B expertise.
Keyword & audience research
Choosing the right keywords and target the right audience to bid on is the foundation of success. We'll do this work to create campaigns that drives sales.
Set up and launch your campaigns
We'll set up your paid advertising campaigns with the most relevant audience and keywords in order to achieve the highest conversion rates possible.
Optimization & team meetings
The work isn't done yet! We’ll be testing new bidding and audience strategies, fresh ads copy & schedule strategy calls to maximize your results.
Analyzing your ideal client
The first step is learning about your business, ideal clients, and goals. From there, we'll set up a strategy based on years of experience and our B2B expertise.
Keyword & audience research
Choosing the right keywords and target the right audience to bid on is the foundation of success. We'll do this work to create campaigns that drives sales.
Set up and launch your campaigns
We'll set up your paid advertising campaigns with the most relevant audience and keywords in order to achieve the highest conversion rates possible.
Optimization & team meetings
The work isn't done yet! We’ll be testing new bidding and audience strategies, fresh ads copy & schedule strategy calls to maximize your results.

What our B2B PPC Agency do?

Work with an Agency experienced in B2B Marketing

Audience and Keyword research aligned with B2B buyer intent

Our strategy and planning services are built around deep industry insights and a thorough understanding of your target audience. We work with this data to create detailed roadmaps that show you step-by-step how to achieve your B2B growth goals.

Keywords and audience segmentation are crucial role in making the paid ads more effective. First, we start by analyzing your keywords and audience to make sure we're using the right words and targeting the right people.

Then we set up paid campaigns with the most relevant ads, offers and landing pages.

Campaign management and optimization focused on conversions

We focus on conversions, not just clicks. We keep testing continuously and make sure to show the right offer at the right time to users. We create granular campaign structures, compelling ad copy and landing pages creation that help you get as many conversions as possible.

We monitor and optimize your campaigns on a daily basis. We use new data and insights to get even better results, which means more revenue from your ads.

Scale your advertising campaign results and grow your B2B business with campaign strategy and execution from our experienced team.

Real-time reporting built into a custom dashboard

Unlike many B2B PPC agencies that 'set it and forget it,' we take a proactive approach. We check your accounts daily, communicate with you weekly, and continually work to improve your ROI. Our goal is to offer top-notch service and function as an extension of your marketing team.

After the first campaign, you'll get weekly reports. These reports show real-time results and give you a competitive advantage. We'll discuss them with you to help you understand the return on investment (ROI).

We use tools like Google Tag Manager, Google Analytics, and Google Data Studio, along with SEMRush, Google Search Console, and Power Analytics to track and report accurately. we have all the data along with the insights to make it actionable.

bing ads management

What you get

We'll choose the channels that make the most sense for your buyer persona to increase conversions.

You're reaching the right customers for your B2B business.​

We’ll build a PPC strategy that improves the quality of leads and volume of conversions by targeting relevant keywords, bringing you only the highest intent traffic from LinkedIn ads, Google Ads and Bing Ads.

Industries we work with

Happy B2B Clients

Fenix Bretz

CEO @ Kodosurvey

Focus on what’s efficient and provides ROI. Actively recommend what NOT to spend time and money on and why that is.

Bob Samii

CEO @ Sharplaunch

They are like a Swiss Army knife for B2B paid marketing… razor sharp and very resourceful. I would highly recommend.

Alexandre Guinefolleau

CEO @ Amenitiz

Extensive knowledge of PPC, the ongoing work has really helped us in Amenitiz so far! I would recommend working with them.

FAQs

Frequently asked questions

PPC is no longer limited to B2C, as B2B companies can benefit from it too. With multiple touchpoints and involvement from multiple decision-makers, B2B sales can take up to a year. Investing in PPC allows B2B companies to generate touchpoints and push leads down the sales funnel. It offers flexibility in budgeting, enables targeting specific accounts or segments, raises brand awareness, and provides a competitive edge in the saturated B2B market.
A PPC B2B marketing campaign can include ads tailored to each stage of the sales funnel. A Top of the Funnel (TOFU) ad can raise brand awareness by offering valuable resources like checklists or white papers. A Middle of the Funnel (MOFU) ad can highlight unique selling points and encourage users to download case studies or webinars. Lastly, a Bottom of the Funnel (BOFU) ad can prompt leads to book a demo or free trial. Having ads designed for each funnel stage caters to important audience segments.
PPC advertising involves various elements, especially for B2B businesses. From keyword research and campaign strategy to execution, reporting, and optimization, managing a PPC channel requires full-time attention. In-house teams often lack the time or expertise to handle it effectively. Hiring a B2B PPC agency like Getuplead allows businesses to offload the entire PPC process while benefiting from expert knowledge and driving conversions and revenue without burdening their own team.
Getuplead takes a four-step approach to creating a unique and foolproof advertising strategy for your business. Firstly, there is a kickoff call to understand your goals, messaging, audience, and competition. Then, based on the provided information and extensive external research, short- and long-term advertising strategies are developed to generate, nurture, and retarget leads. The strategy also focuses on building brand awareness and achieving company-specific objectives. Constant tracking and analysis of campaign performance help optimize conversions.
Every B2B PPC campaign comes with a reporting dashboard that showcases the progress of the ads. Success is measured using data such as impressions, click-through rate (CTR), conversion rates, cost per lead (CPL), cost per opportunity, ROI, and more. Iterative improvements and optimization are made based on this data.
PPC and SEO complement each other because of the extensive keyword research involved in PPC. By strategically linking the two channels, businesses can gain insights into what prospects are searching for and use that research to create ads and content that facilitate progress on the buyer’s journey. A multi-channel approach can unlock the full potential of target keywords.
Yes, Getuplead has helped many B2B companies generate more revenue through PPC. You can read our success stories here.

As a Global B2B Paid Search agency, there are a few things that make us stand out: 

  • We have global experience, operating with clients in North America, Europe and Oceania.
  • Getting results and being transparent about them are our top priorities.
  • From keyword to ROI, our campaigns are driven and optimized with full funnel visibility.
  • Based on our testing and learning, we provide you with weekly or monthly insights, recommendations, and future initiatives that meet your needs.

You are in good hands

Siemens client

Find out how we can help you!

Join 85+ successful B2B companies on the path to achieving results with our B2B marketing services

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